ZED Run expansion update

If you have been following us, you know how excited we were about the launch of ZED RUN. Simply put, ZED RUN is a digital horse racing platform where anyone can buy, sell, race, and breed your very own digital NFT* race horses. We believe that ZED RUN is the future of horse racing, and…

Virtual horse racing startup raises $20 million

Updated 23rd July 2021 with excerpt from Wall Street Journal. Sarah Fischer reporting for AXIOS writes: Virtually Human Studio (VHS), a platform used to virtually race horses using NFTs, has raised a $20 million Series A round from The Chernin Group, with participation from Andreessen Horowitz and Red Beard Ventures. Why it matters: The company's virtual…

Stella Artois to auction NFT racehorses

Stella Artois today (15 June) became the first global beer brand to enter the world of virtual horse racing by teaming up with digital horse racing platform, ZED RUN to auction 50 rare NFT (Non-Fungible Tokens) racehorses — complete with five limited edition Stella Artois skins.  Coinciding with the busiest part of the UK’s summer racing season, the…

J. N. Campbell talks digital horse racing with Zen Run

We have posted several times now on digital horse racing. We love the idea . . . for obvious reasons. It is the wave of the future and increasing in popularity by big leaps and bounds. Imagine. Horse racing where you can bet and watch or just watch and have fun without worrying about how…

Should today’s horse racing worry about its digital counterpart?

All you have to do is read Jane Allin's article Gene Doping in the Equine Athlete: The New Normal in the “Art of Cheating”? to see what today's horse racing is the U.S. is all about — doping and cheating. Cheating and doping are of course only two of today's horse racing's multitude of sins.…